Toxicity and the Bottom Line: The Impact of Hate and Harassment on Player Retention and In-Game Purchases
Player safety is of utmost importance for game makers. However, it is often a revenue based argument that is most influential for enacting meaningful policy change. To facilitate creating a stronger business case for prioritizing resources to address toxicity, we surveyed 2,408 players about their trust and safety expectations and experiences in gaming spaces as they relate to hate and harassment.